Makeup & skincare services that help you feel your very best.

Each & Every Day.

Where Results Meet Relaxation.

Whether you’re getting ready for your big day or simply need a Wednesday afternoon pampering session, here at Vanity Beauty Group, we strive to help you feel your very best. Our luxurious skincare, makeup, and other esthetic services put quality, comfort, and confidence first so you can leave our salon feeling beautiful inside and out.

Facials & Skincare
Makeup & Beauty
Lashes & Brows
Waxing & Hair Removal
What our clients have to say

“What a hidden gem in Bethlehem! I’ve had many facials in my life, but this is by far the best! Shara’s personal approach to one’s skin makes one feel like his or her every need is being tailored to with tentative care. My recommendation is as glowing as your skin will be upon leaving.”

Explore More

Meet VBG

VBG started as a side hustle and turned into a passion. Explore our story and meet our talented team dedicated to making you look and feel your very best each and every day.

All About You

Our team pulls out all the stops to make sure you’re comfortable and well cared for. After all, this is your time.

Customized Care

Every session is customized to meet your unique needs. We work with you to make sure you’re happy with the results.

Setting You Up for Success: Homecare Solutions

As much as 80% of your skincare results happen at home. Here at VBG, our services are just the start of your journey to results and relaxation. Our team will teach you how to maintain healthy skincare routines and set you up for success at home with quality products and a beauty routine that fits your budget. No matter where you are and where you want to be, we’ll teach you how to get there.

I was in the shop last week. My first ever facial. I am about to be 41 and do not have the knowledge I need about skin care and in general taking care of myself. I have been learning over the last few months about it from Shara. She is wonderful and willing to take the time to school me and provide such great customer service. The facial was customized to my skin’s needs, relaxing and my face feels and looks much better. Highly recommend!!!

Becca L.

Only the Best to Help You Feel Your Best

Here at Vanity Beauty Group, we remain committed to using only the highest-quality skincare and makeup products. Thanks to our partnerships with leading brands like GlyMed and SeneGence, we carry a complete range of professional, long-lasting, and pharmaceutical-grade products that use certified natural ingredients good for your skin and the environment.

And now, the pampering products you find at our salon are available for you to use at home. You can shop our store here.

Raw, Unedited, & Real

Get a behind-the-scenes look at VBG and see our updated gallery of gorgeous client results by following our Instagram @vanitybeautygroup.